Black Friday, Cyber Monday and now #GivingTuesday

Black Friday and Cyber Monday are all about buying things, now a new initiative called #GivingTuesday, revolves around giving some away.

The idea is to raise money and awareness for non profits in Delaware and around the country. The hope is that by doing so, those agencies can help more families at a time when they may need it most.

The effort is obviously steeped in social media, Twitter to be exact. Organizers call it a natural follow up to two days where consumers make purchases for themselves and their families.

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